(Source: Oxford Internet Institute)
Kenya 13th Source of Online Workers in the World
Among the most favorite countries that supply freelancers or online workers, Kenya ranks at the 13th place.
A study by the Oxford Internet Institute (OII) reveals this in a study published on its website. India is at number one, followed by Bangladesh and the United States at number three.
At 24 percent of the entire freelancers in the world, India is the largest freelance supplier. Bangladesh follows with 16 percent, the U.S with 12 percent. Kenya supplies 1.5 percent of the global online workers.
Besides Nigeria, other countries like Italy, Spain, Sri Lanka, Ireland, and Serbia are behind Kenya.
A global market for online workers has developed due to the internet. The market is currently growing fast.
Writing and Translation
In Kenya, the top occupational group is writing and translation, which is the same as that for the U.S.A. India is known best for software development and technology.
Neck and Neck Tie Between Kenya and Nigeria
The findings place Kenya at the top in Africa for supplying freelancers globally. Nigeria is Kenya's closest rival and is ranked at number 14. While the top occupation group in Nigeria is writing, Nigeria seems to do well in the creative and multimedia group compared to Kenya.
The study was conducted using four of the biggest freelance platforms that connect freelancers and clients. They include Fiverr, Freelancer, Guru, and PeoplePerHour.
Professor Vili Lehdonvirta, an associate professor, and senior research fellow authored the study that was conducted from 1st to 6th July 2017. The study was based on Online Labor Index top occupation by each country.
The study demonstrates that freelancers from different countries focus on different occupations. Most Kenyan Freelancers focus on writing and translation, with a substantial number of them handling software development and technology, Clerical data entry as well as sales and marketing tasks. The U.S is the market leader in the writing and translation category followed by India, the UK, Pakistan, Bangladesh, the Philippines, Canada and then Kenya.
The Potential of Kenyan Human Resource
The study shows the potential of Kenyan human resource. What Kenyan online workers need to work on is to diversify their fields by embracing other categories such as software development and technology, creative and multimedia, professional services as well as sales and marketing support.
Kenya has a high number of skilled human resource. Digitization of the country with a focus on investment in technology and internet infrastructure will help address the issue of unemployment.